Ten years of Airy Open Cozy Coffeehouse Industrial Minimal Farmhouse Eclect-ish Upstate-y Joanna Gaines-y studio vibes

Coffee (and tea!) is the uncontested lifeblood of our operation. Whether we’re griding beans, frothing milk, or coming back from a Kubal run, there’s always a discernible caramelized warmth in the air of our studio. We do our best work when it smells and sounds like a coffee shop in here.

At its best, music can spark creativity. At worst, it provides a steady heartbeat to keep us productive. Our studio-wide broadcast of chill tracks — and the occasional acoustic cover — immediately put everyone at ease.

In 2018, we turned in the corporate box lights we inherited for a set of warm, industrial pendants in what was arguably the biggest upgrade since we moved in. Now, every nook of our space has intentional, cozy lighting. Ahh.

But it truly is “the wood that makes it good” for us, where good = balance. It’s warm, so we can be cool elsewhere. It’s organic, so we can be manufactured otherwise. It’s always in style. What wood we do without it 😏?

Metal’s gonna last longer than just about anything in the shop. It’s not bold, it’s confident. It doesn’t get all dolled up, it just kinda is what it is. It’s raw, yet established. Pretty good choice for the thing we prop all our important stuff on.

But we’ve figured out a hack for these anxiety-inducing menaces: a burning wick. Just a stray glance at a flickering candle over on our coffee table says “everything’s going to be OK… unless you forget to put out that candle before you leave.”

As if hanging vibrant felt triangles on white walls wasn’t eye-catching enough, these puppies are some of the only non-neutral colors in the shop. Much like us, they provide the right amount of spirit to an otherwise buttoned-up feel.

For us, donuts are a welcome affront to the typical “good job” corporate handshake. We’ve made these containers of joy and edible high-fives a customary part of each project launch. And not one person hates that we do this.

Slapping our logo on various “chotchkies” won’t get it done. We pursue clever and considered brand work on meticulously curated gear. Studio goods are a clear way to convey the bar is high for quality, tailored experiences.

Like most, we hang and display artwork as a means of inspiration for ourselves and a statement of what we think is in good taste. But it’s also a reminder to make work suitable for others to display or be inspired by.